Companies that want to internationalise have to consider many factors. These factors are the different variables which are related to geographical, demographic and economic factors as well as, and perhaps above all, cultural factors. That is why it is so important to conduct a thorough analysis...
In order to implement a successful internationalisation project, we need to carry out a series of activities: - Self-assessment of the company's merits and its production capabilities, in the short and medium term, in order to identify the resources to be allocated to foreign markets. This...
You cannot think about crossing national borders to reach benefits and profits without first considering the present state of your company. You have to be certain that you have the following requisites: economic and financial stability high-quality products suitable for target markets competitive prices reliable information systems resources (time, money...
Internationalisation is the natural development process of a company, allowing it to take advantage of new business opportunities in the international market. Internationalisation occurs when a company carries out one or more of the following activities: Production happens abroad Products are exported and sold abroad Partnerships are made with...
A generalised increase in imports across all sectors seems to ensure the success of Italian companies that aim at internationalisation. This is why: The trend is evident and highlights the increasingly sophisticated demands of emerging countries. This seems to be the global phenomenon that can still ensure...
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